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Forbes Lux Group AG is a joint venture between Lux International AG and Eureka Forbes Limited. Forbes Lux Group AG is based out of Switzerland with its head quarter in Zug. Forbes Lux Group is all about building healthy relationships.
Backed by over 100 years of expertise, Lux International is the first truly multinational direct selling company in the world. Today, Lux is represented in Western and Eastern Europe, South America and Africa and has its international head quarters located in Zug, Switzerland. Committed to making the world a healthier, brighter and happier place, Lux has created many major design innovations that have helped over 20 million customers to get a healthier home.

Today Lux International AG bridges continents, religions, races and cultures across 24 countries. For life.

Lux International is a family owned company based in Switzerland with over 100 years of history.

Lux International is a direct sales pioneer - since 1901 - with its headquarter located in the heart of Europe.

It is the first truly multinational direct sales company in the world.

Today Lux International counts with over 20 million satisfied customers around the globe in Western and Eastern Europe, South America and Africa.

Furthermore Lux International counts with a sales force of over 3000 salesmen in 24 countries around the world and a sales volume of over $ 240 million.